For an organization to grow, the CEO of the company has to necessarily focus on four aspects of a business: Marketing, Finance, Human Resource, Operations & IT. Over-analyzing one aspect and undermining the other aspect usually makes the company go for a toss. With an over estimation of its own success, the company falters at the underlining principle on which all businesses work: "Profit Maximization." Though most companies in such situations follow a turnaround strategy, it might or might not work for all the businesses.
Its like a system crash, you know you need to reboot but sometimes you need to back up and invest in a new system.
Just like any business would have its vision statement, the vision for our own life is to be happy and scatter happiness to close to us. A perfect balancing act, though tough, is not impossible to maintain. Each aspect of the business has to be given due share of importance for it to leverage on the other. When parents, like venture capitalists invest in us, they hope that the business that is us ends up becoming a profit making entity. Their support to us is a source of funding which is low risk and offers maximum returns. When the business is new to the market, it is usually not very cautious about the people it recruits for its operations. It relies on the expertise that it has gained till date and the qualifications of the people who appear for the recruitment, which at this stage is not a very tough process. A few people come with an emotional baggage or a vision which is in tune with ours, a few come up with a lot of enthusiasm and zeal to take the relationship to next level which usually fades away, a few list down false qualifications in order to win our trust and then later let us down, a few of them come through referrals and the other few appear for the interview because they have nowhere else to go.
The recruitment process is a very strong brand building exercise for an organization. For now, it will be known to the world by the choice of its employees. Some willing to put in all the effort required to keep the operations up and going, a few would resign midway because of the pressure of handling the problems of the organization and the job simultaneously does not attract them, a few will always look for better opportunities and there would be a few who would secretly hope for the company to go down. It is now that the organization realizes its potential and after a few & frequent turbulent times, what is it that has helped the company still maintain a foothold in the market. This is when the recruitment process gets tougher. And it is at this stage that a few brands choose to fade away. It is also at this time that the company learns how much to invest in its employees and whether the investment should be in terms of functional benefits or emotional benefits.
IT is the backbone of any organization. For the functions of an organization to run smoothly without disruption, it is important that the organization invests in a good IT system but should also not forget that it is the person who runs the technology and not vice-versa. Sometimes, in an attempt to be technologically advanced, we become so dependent on the systems that it becomes difficult to function without its presence. In our lives also, there are people who would come as viruses that they would do nothing but corrupt the system and lead it to crash. Just like the company invests in a sophisticated anti virus, we all need that one best friend who helps us get back on track, functioning. One cannot repair a system that is destroyed but for a system that crashes, one can always format and reboot. Difficult but not impossible.
For a company to have a strong presence in the market, it is imperative that it does an internal and external environment analysis. One has to be aware of its own strengths and weaknesses to have a head start on the opportunities and threats that the company faces. Investors do not usually invest in companies which have volatile stocks. An emotionally disturbed person is oh-so unattractive and will rarely find takers. Indulgence in CSR and PR activities does get an organization laurels. But none of these should be a hindrance for an organization for the fulfillment of its primary motive of 'Profit Maximization.' Because no business exists for charity and no person lives for social service.
Organizations who do well are a result of a lot of hard work, dedication and sincerity by its owner. There are times when one needs to take tough decisions and sell off a non profit making unit and there would also be times when one would need to overlook another organization operating in the industry and take it over. Investments should be made after a lot of analysis and its always advisable to gather support from investors who would like to invest for a longer duration of time.
A very famous quote by Donald Trump says, "In business, I’ve discovered that my purpose is to do my best to my utmost ability every day. That’s my standard. I learned early in my life that I had high standards."
(P.S: The most exciting, challenging and significant relationship of all is the one you have with yourself. And if you can find someone to love the you you love, well, that's just fabulous.)
(Akhil, Thanks for helping me reboot sooner !! )
Its like a system crash, you know you need to reboot but sometimes you need to back up and invest in a new system.
Just like any business would have its vision statement, the vision for our own life is to be happy and scatter happiness to close to us. A perfect balancing act, though tough, is not impossible to maintain. Each aspect of the business has to be given due share of importance for it to leverage on the other. When parents, like venture capitalists invest in us, they hope that the business that is us ends up becoming a profit making entity. Their support to us is a source of funding which is low risk and offers maximum returns. When the business is new to the market, it is usually not very cautious about the people it recruits for its operations. It relies on the expertise that it has gained till date and the qualifications of the people who appear for the recruitment, which at this stage is not a very tough process. A few people come with an emotional baggage or a vision which is in tune with ours, a few come up with a lot of enthusiasm and zeal to take the relationship to next level which usually fades away, a few list down false qualifications in order to win our trust and then later let us down, a few of them come through referrals and the other few appear for the interview because they have nowhere else to go.
The recruitment process is a very strong brand building exercise for an organization. For now, it will be known to the world by the choice of its employees. Some willing to put in all the effort required to keep the operations up and going, a few would resign midway because of the pressure of handling the problems of the organization and the job simultaneously does not attract them, a few will always look for better opportunities and there would be a few who would secretly hope for the company to go down. It is now that the organization realizes its potential and after a few & frequent turbulent times, what is it that has helped the company still maintain a foothold in the market. This is when the recruitment process gets tougher. And it is at this stage that a few brands choose to fade away. It is also at this time that the company learns how much to invest in its employees and whether the investment should be in terms of functional benefits or emotional benefits.
IT is the backbone of any organization. For the functions of an organization to run smoothly without disruption, it is important that the organization invests in a good IT system but should also not forget that it is the person who runs the technology and not vice-versa. Sometimes, in an attempt to be technologically advanced, we become so dependent on the systems that it becomes difficult to function without its presence. In our lives also, there are people who would come as viruses that they would do nothing but corrupt the system and lead it to crash. Just like the company invests in a sophisticated anti virus, we all need that one best friend who helps us get back on track, functioning. One cannot repair a system that is destroyed but for a system that crashes, one can always format and reboot. Difficult but not impossible.
For a company to have a strong presence in the market, it is imperative that it does an internal and external environment analysis. One has to be aware of its own strengths and weaknesses to have a head start on the opportunities and threats that the company faces. Investors do not usually invest in companies which have volatile stocks. An emotionally disturbed person is oh-so unattractive and will rarely find takers. Indulgence in CSR and PR activities does get an organization laurels. But none of these should be a hindrance for an organization for the fulfillment of its primary motive of 'Profit Maximization.' Because no business exists for charity and no person lives for social service.
Organizations who do well are a result of a lot of hard work, dedication and sincerity by its owner. There are times when one needs to take tough decisions and sell off a non profit making unit and there would also be times when one would need to overlook another organization operating in the industry and take it over. Investments should be made after a lot of analysis and its always advisable to gather support from investors who would like to invest for a longer duration of time.
A very famous quote by Donald Trump says, "In business, I’ve discovered that my purpose is to do my best to my utmost ability every day. That’s my standard. I learned early in my life that I had high standards."
(P.S: The most exciting, challenging and significant relationship of all is the one you have with yourself. And if you can find someone to love the you you love, well, that's just fabulous.)
(Akhil, Thanks for helping me reboot sooner !! )
And if you can find someone to love the you you love, well, that's just fabulous. :)
ReplyDeleteWonderful piece of writing.. :)
thank u :)You are one of my favorite readers !!
ReplyDelete